'A unique training initiative for the publishing industry by IIMA and the Frankfurt Book Fair.'
Managing for the Future: 24.06.2013 - 28.06.2013
The one week Management Development Programme held at IIM Ahmedabad's campus is specially designed for CEO's and senior managers within the publishing sector and affiliated industries keeping in mind their busy schedule.The publishing course also caters to international publishing professionals who want to develop a better understanding of the Indian publishing industry.

The publishing course provides industry leaders the opportunity to learn about market mechanisms prevalent in the publishing industry, imparts new business strategies in order to face the challenges of tomorrow and offers leaders a platform to exchange views and experiences with their peers in a friendly environment.

Designed and taught by the IIM Ahmedabad faculty and global industry experts, the publishing course looks to combine class room learning with real world experience while all along focusing on the publishing industry through case studies specially prepared on the publishing industry.

The subjects covered by the management development programme for publishers include:
  • Strategy and business environment
  • Customer and corporation
  • Leadership and change management
  • Innovation, IPR and protection
  • Financial management and control

The Student Handbook with all the necessary information for this year's Publishers Training Programme can be downloaded from here: click here.

In future, the German Book Office and IIMA intend to have multiple management courses for the publishing industry targeted at publishing professionals across various career levels and functional areas.
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